World Hunger Relief
For the past two years Yum! Brands has teamed with the World Food Programme and Christina Aguilera to fight hunger with its World Hunger Relief campaign. This print creative appeared in every KFC, Pizza Hut, Taco Bell, Long John Silver's, and A&W restaurant around the world to raise awareness and inspire customer donations. In 2009, $22.5 million was raised as a result of the entire campaign.
Graphic Design, Art Direction